John Nolte writing in Breitbart just exposed how Cracker Barrel went woke...
This is the classic story of how Woke Overlords work to remake society in their woke images.
+ + Woke CEO had a woke master plan...
As Nolte notes, Cracker Barrel's new CEO Julie Felss Masino
has been plotting this "woke annihilation" of its brand for more than a year.
It started back in May 2024 and impacted every facet of the company.
Nolte says this is what woke leftists do:
"As we have seen with Bud Light and NPR, leftist women are so self-involved and narcissistic that rather than increase the appeal of what works to their already sizable customer base, they force the institution to go woke so that it appeals to them.
Masino is so out of touch that she even referred to Cracker Barrel's faithful and loyal customers as "lower-end" consumers during a CBS News interview!
+ + Even the "front porch" and peg game got woked....
Cracker Barrel spent a reported $700 MILLION on its woke rebranding plan that centered on abandoning all the "down home" symbolism of its brand from its logo and store design.
For example, the formerly warm, cozy, friendly dining areas are replaced by sterile, cold, unfriendly surfaces...

CEO Masino has also fully engaged Cracker Barrel in the LGBTQXYZ agenda, directly and intentionally linking its iconic "front porch" imagery to the LGBT alliance under the banner "Bringing The Front Porch To Pride":
The company's woke remaking even impacted the wording on its iconic triangle peg game. The woke overlords at Cracker Barrel removed "offensive language" from the board's instructions and replaced it with "everybody wins," "participation trophy"-type language!
+ + Stand up to woke insanity!
Americans MUST stand up to the woke overlords who want to strip any last vestige of our nation's values from our society.
Here's what you can do.
-
Go here and leave Cracker Barrel your feedback. Let them know how you feel about their radical, woke rebranding.
- Take a stand for America while you help Grassfire fight the woke mob by displaying
the American Flag on your home, car, phone or laptop!
+ + Stars and Stripes Boost Patriotism!
A two-year study by researchers from three universities found that seeing even a small American flag boosts patriotism and can even have amazing political ramifications. According to U.S. News & World Report:
Just a brief exposure to an image of the American flag shifts voters, even Democrats, to Republican beliefs, attitudes and voting behavior even though most don't believe it will impact their politics.
In appreciation for your contribution of ANY AMOUNT to help Grassfire build this month, we'll send you one of our patriotic, 4" x 8" American flag ReStickers.
Contribute $30 or more to receive a 3-PAK of these state-of-the-art,"Stars & Stripes" bumper stickers in three sizes: 2" x 4", 4" x 8" and 6" x 12".
Shipping is absolutely FREE!
We urgently need your help THIS MONTH -- so we can fight for America!
Every day, Grassfire chronicles the ongoing struggle for the soul of our nation. We continue to REPORT TRUTH that empowers our team members to TAKE ACTION and expand their impact.
Our goal is to keep you on the forefront of the issues of our day -- give you the inside scoop on issues long before others will report.
But we need YOUR help.
Go here to request your Stars & Stripes Resticker(s), and thanks in advance.
For life, liberty and limited government,
Steve Elliott, Grassfire
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